Company Brain document

Brand Guidelines

PDF

Published org-wide

Referenced by 5 Knacs · 256 pulls across runs.

ScopeCompanyVisibilityPublished org-wide

AI summary

The canonical Meridian brand system: logo usage, color and type tokens, voice-and-tone principles, and the do/don’t rules that every client-facing asset is held to. Referenced heavily by creative and ad-copy Knacs to enforce on-brand output.

Brand VoiceCreative Concepting

Brand Guidelines

PDF preview — represented

Reference graph — dependent Knacs

Brand Voice LinterCompany
Checks any copy against the Meridian brand voice and flags off-tone phrasing with on-brand rewrites.
Created by Rosa Delgado · v3.0
Ad Copy GeneratorDepartment
Generates on-brand ad copy variants for a campaign across formats, pre-linted against the brand voice.
Created by Rosa Delgado · v1.1
Motion Storyboard OutlinerPersonal
Outlines a motion-graphics storyboard from a script — scenes, beats, on-screen text, and pacing notes.
Created by Ivy Chen · v1.0
Design Review ChecklistPersonal
Runs a structured review of a design against brand, accessibility, and layout standards before handoff.
Created by Mateo Silva · v1.0
Social Caption WriterPersonal
Writes on-brand social captions and hooks for a post across platforms with hashtag suggestions.
Created by Theo Marsh · v1.0

Metadata

Type: PDF
Dependent Knacs: 5 Knacs
Reference frequency: 256 pulls
Status: Embedded & indexed

Why this compounds

Every Knac that cites this document inherits its updates. Improve the source once and all 5 dependent Knacs stay current — no manual fan-out.